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Introducing the new Xero Developer Growth Program

June 21, 2024

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Helping you grow your business is our goal, and we couldn’t be more thrilled to announce our new Xero Developer initiative: the Xero Developer Growth Program.

We know that growing your business on your own can be challenging, and we want to be here to support apps at every stage.

What’s the Growth Program?

The Growth Program is a year-long initiative for a select group of apps. Our goal is to help accelerate the growth of your app through increased promotion, dedicated support and collaborative opportunities with Xero that increase your app’s revenue and subscribers.

Who’s eligible?

The Growth Program is only available to apps that are listed on the Xero App Store. All Connected tier apps published on the Xero App Store are eligible to apply. The final selection for the Growth Program is at the discretion of Xero, and apps that are selected will be notified.

When does the Growth Program start?

We plan to launch a pilot of the Growth Program in late July with additional apps joining in the following months as we continue to build out the program.

How to apply?

Simply complete this short form to be considered for the Xero Developer Growth Program. We’re excited to welcome apps that have the intention and commitment to grow their business alongside Xero, and we can’t wait to support you through this initiative.

If you have any questions about the Growth Program, please reach out to

Why leave it there?

To find out more about Xero

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