From XU Magazine, 
Issue 39

Meet Bigin: Zoho's CRM solution for small businesses

Trusted by 20,000+ businesses, rated 4.8/5 on Trustpilot

Have you heard of the simplest CRM? Say hello to Bigin—the CRM for small businesses and startups to manage sales.
This article originated from the Xero blog. The XU Hub is an independent news and media platform - for Xero users, by Xero users. Any content, imagery and associated links below are directly from Xero and not produced by the XU Hub.
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When it comes to maintaining strong relationships with customers, businesses nowadays face numerous challenges. From tracking leads and sales opportunities to maintaining communication with them, the complexities of customer relationship management can often overwhelm entrepreneurs.

This is where a CRM system comes into the picture. A CRM tool can provide businesses with the capability to streamline business operations, improve customer interactions, and drive growth.

A study by Gartner found that businesses using CRM platforms can increase customer satisfaction by up to 50%.

Do any of these sound familiar?

  • The struggle to manage scattered customer data and communicate with them on multiple channels.
  • The perpetual battle to allocate time and resources effectively in managing your customers.
  • Delays in responding to customer inquiries, missed opportunities for follow-up, and inconsistencies in messaging across different channels.

Zoho's answer for a simple and streamlined business solution

Zoho, the SaaS powerhouse behind some of the slickest business software, has developed a simple and cost-effective CRM software—Bigin by Zoho CRM—that handles sales, contact management, pipeline management, automation, and insights to improve customer relationships. 20,000+ businesses across the globe including real estate, education, retail, legal, manufacturing, trading, etc., use Bigin.

How can Bigin help you?

  • Bigin consolidates all your customer information in one place and eliminates the scattered nature of data, ensuring that all relevant data is easily accessible, organized, and can be efficiently managed within Bigin. From calls to emails to WhatsApp conversations, all interactions can be seamlessly managed right from Bigin.
  • Forget about lengthy installations and complex configurations. With Bigin, you can have your account up and running in less than 30 minutes, thanks to customizable templates tailored to your unique business needs.
  • Free up valuable time by automating repetitive tasks such as follow-ups and reminders. With Bigin's intuitive workflows, you can focus on what truly matters—nurturing client relationships and driving growth.

Unlike other software solutions that come with a steep learning curve, Bigin prides itself on its simplicity and ease of use. With a hassle-free setup process and a user-friendly interface, you can start leveraging its benefits from day one.  

And the best part? You can try Bigin for yourself with a 15-day free trial and then upgrade to paid plans starting from $7 based on your business requirements.

So what are you waiting for? Visit or email me at for more details.

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